Turkey
 | Always be curious, brave, leader, passionate, different and unique! Always follow the beauties of the world ! Smell the flowers, fly a pink kite, draw a picture, play rock-paper-scissors. Always break, crush, loose then find something. Because, you have to destroy something if you want to learn how to create! Let's destroy together. Then re- build. That's why i am here. To know us more, Just check famous local creators of my country. welcome everyone and enjoy! elcin... Kusturica and Mavi |
| The Nevi Gallery |  |
| About the Mavi Jeans brand. |  |
Mavi Jeans’ philosophy is to build a brand around perfect fitting jeans that convey a Mediterranean feeling in terms of fashion and detail.
Maviterranean is sexy, intimate, inspirational and breezy. Mavi, which means blue in Turkish, is known for high quality, great fitting and fashion-forward denim. Mavi's development from a jeans brand to an international fashion brand has been achieved through a successful marketing strategy that evolved around the "Perfect Fit". The Perfect Fit is not just about fitting the body. It is also about fitting the culture. The connection of Mavi to its customer is more than just life style. It is being a part of their life and the consumers being part of Mavi. After cool outdoor campaign with Oliviero Toscani,Turkish men’s and women’s fashion denim brand Mavi Jeans has a new commercial which was directed by famous director Emir Kusturica. Turkish actor Nejat İşler and Kustarica’s popular actress Maria Petroniyeviç have played at this commercial. There were also No Smoking Orchestra music band members as bad guys. He inspired his awarded movie ‘Underground’ firstly. Then, he put some love, passion and romance of mediterranean spirit. It’s a kind of short movie, more than commercial. you can watch it here : http://www.mavijeans.com.tr/medya_reklam.asp?p=7a
